SolanaU Rebrand

Vlyss brought SolanaU to life with a clear, modern brand built for campus and code.

Vlyss partnered with Solana to craft the brand identity for SolanaU, Solana’s university initiative. The engagement focused on building a cohesive visual language that honors Solana’s iconic brand while resonating with an academic audience—bridging the gap between blockchain innovation and educational pursuit.

We began with an extensive research phase, diving into Solana’s brand guidelines, the blockchain education landscape, and current trends in edtech branding. The team conducted interviews with key stakeholders from Solana and prospective SolanaU participants to understand their vision and expectations.

Drawing from this research, Vlyss developed multiple concept directions that explored ways to merge Solana’s technological prowess with academic tradition. We experimented with color palettes, typography styles, and iconography that represent both blockchain concepts and educational themes.

Through several rounds of feedback and refinement, I honed in on a design direction that resonated with both Solana's team and our target audience. I focused on creating a flexible system that could adapt to various applications, from digital platforms to physical marketing materials.

The identity below was the decided-upon direction. The brand shines with a minimal black and white palette, taking advantage of both the negative and positive space it bears. This is seen with the reversible U mark, allowing the custom letter to be used both filled and stroked depending on the situation and style needed.

Overall, it was a true joy and honor to have this opportunity to partner with a company I greatly admire. I have loved working through this process to craft what is a symbol of personal growth and education in the blockchain community. I look forward to seeing how SolanaU continues to grow and educate others in the future.

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What services does Vlyss offer?

Vlyss specializes in user experience design, brand identity design, and Framer web development. We also take a variety of design requests to fit your needs, including social media assets, graphics, and more.

What services does Vlyss offer?

Vlyss specializes in user experience design, brand identity design, and Framer web development. We also take a variety of design requests to fit your needs, including social media assets, graphics, and more.

How does the monthly subscription work?

Once you subscribe, you gain access to your personal Queue. We will walk you through how this works and how to use your Queue during our quick onboarding call. As long as you are subscribed, you can add an unlimited amount of design requests. If you decide to pause your subscription, you will still have the remaining days in the current month of design bandwidth left. We will resume designing for those remaining days once you unpause your subscription. You can pause or cancel anytime.

How does the monthly subscription work?

Once you subscribe, you gain access to your personal Queue. We will walk you through how this works and how to use your Queue during our quick onboarding call. As long as you are subscribed, you can add an unlimited amount of design requests. If you decide to pause your subscription, you will still have the remaining days in the current month of design bandwidth left. We will resume designing for those remaining days once you unpause your subscription. You can pause or cancel anytime.

What is included in the Silver and Gold plans?

The Silver plan includes unlimited access to our design services, with one active request at a time. You can request via your Queue any design item your business needs. We will fulfill each active request within 48-72 hours. The Gold plan includes everything in Silver, along with access to web development in Framer. Along with our design services, we will fulfill any website need your business has within Framer. You also get access to a personal Priority Queue, with results returning in less than 48 hours.

What is included in the Silver and Gold plans?

The Silver plan includes unlimited access to our design services, with one active request at a time. You can request via your Queue any design item your business needs. We will fulfill each active request within 48-72 hours. The Gold plan includes everything in Silver, along with access to web development in Framer. Along with our design services, we will fulfill any website need your business has within Framer. You also get access to a personal Priority Queue, with results returning in less than 48 hours.

Is there a limit to the number of design requests I can make?

You can add unlimited design request to your Queue, then you choose which on is active. We will work on one request at a time. You are in complete control your Queue and can change the active request at any point. With the Silver plan, we will return each active request within 48-72 hours. With Gold, you get access to the Priority Queue, with us getting back to you in 48 hours or less.

Is there a limit to the number of design requests I can make?

You can add unlimited design request to your Queue, then you choose which on is active. We will work on one request at a time. You are in complete control your Queue and can change the active request at any point. With the Silver plan, we will return each active request within 48-72 hours. With Gold, you get access to the Priority Queue, with us getting back to you in 48 hours or less.

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